THE MENU / ITEM 09
Case studies
“Proof, written like a story.”
Most case studies are press releases wearing a trench coat. We write yours like the reader is deciding whether to trust you with money, because they are: real numbers, real context, real tension.
Customer interviews done by writers, not a form
Numbers with context attached, so they’re believable
Versions cut for sales, social, and the homepage
How we cook it.
A buyer reading a case study is doing risk math: will this work for us, or will I look stupid for signing? Most case studies dodge that question with adjectives. Ours answer it with numbers in context, told as a story with real tension in it.
01
Interviews done by writers
We interview your customer like journalists, not a form. That is where the tension, the doubts, and the quotable lines live.
02
Numbers with context
“+64% signups” means nothing on its own. From what baseline, over what period, against what effort. Context is what makes a number believable.
03
Story structure
Stakes, false starts, the turn, the result. Buyers finish stories. Nobody finishes a press release.
04
The cut-down kit
Each study shipped in every size sales needs: the full story, the one-pager, the social version, the homepage stat.
You have happy customers and nothing to show for it.
Proof it works: Read ours. This is the product.
OFF THE WALL OF LOVE
“They interviewed our customers better than our own research team. The case study closed two deals in its first month.”
Want this on your roadmap?
Or head back to the full menu.