What AI Search Cites (We Checked 200 Answers)
We asked ChatGPT, Perplexity, and Google AI Mode the questions your buyers ask, then traced every citation. The pattern is uncomfortable for most content teams.
BLOG / PILLAR 02 · AI SEARCH
Be the answer the machine gives.
Your next buyer may never see your homepage. They’ll see what ChatGPT, Perplexity, and Google’s AI Overviews say about you, built from whatever those systems chose to cite. This folder is about getting found, quoted, and recommended when a machine assembles the answer.
⬛ REPORT · JUL 14, 2026 · 7 MIN
AI Didn’t Kill Good Writing Because There Wasn’t Much to Kill
AI made it really obvious how much of our “content marketing” was already a zombie shambling around, moaning “10 tips... must... rank...”
The Content Cyborg + AI Musings
You tried going full human. Then you tried going full robot. Here’s the one thing left that truly wins content for your biz.